Learning Outcome 2 (U21): Develop pre-production materials for an original media product (P3,U3)

Pre-Production Material

Moodboard

For my first piece of pre-production material I made a simple mood board in Adobe Photoshop. This is to effectively capture the essence of the magazine and help the client visualize the theme/genre of the magazine before the production even starts. The moodboard also provides the client insight into the variety of content planned to be featured in the magazine, as well as it's atmosphere,tone and mood (as the self-explanatory name interprets). The moodboard is a visual montage of the various aspects and themes that go into the magazine, this specific moodboard shows of the desired target audience that we are hoping to attract.

Visualization Diagram

This is the visualization diagram of the Stag Gyms double page spread, which I created in Adobe Illustrator. The diagram shows an example of what our average article might look like, specifically, we want to focus on showing a large graphic on one page, and the article on the adjacent page. This is because we feel that showing the effects of training and fitness exercises is very crucial when it comes to fitness magazines. We can also utilise these large graphics to show a well known individual who can attract more consumers.
we can also use this opportunity in order to advertise brands or specific products which might want to be featured in our magazine.

This is the visualization diagram for the front cover of my magazine. The front cover is going to have a large main cover graphic portraying a well known individual form hertfordshire (preferably related to the main articles of the magazine issue) in order to attract as much of the primary and secondary target audience as possible. The main cover line is going to be running through the centre of the page at a slight angle to make it more visually pleasing. All around the main graphic are gonna be small cover lines, all on a white background to communicate with the reader as clearly as possible and to give the front cover a clean look. We're also obviously going to have a bar code so the magazine can be sold in shops. 











Comments

Post a Comment

Popular posts from this blog

Learning Outcome 3 (U21): Be able to pitch ideas on a proposed media product and respond to questions (

Image
Considering Client Feedback/Questions To the right are both my practice pitch and my final product pitch for Stag Gyms magazine. As part of the pitch I answered several questions resembling real client queries, after reviewing my practice pitch feedback I was able to identify any weaknesses in my product and resolve them; then after pitching the product again I got given more complex questions which allowed me to reconsider some aspects of my product in order to create better pre-production material and make my product more appealing to the target audience, hopefully making it more successful in the future. Some of the questions were indeed very useful and beneficial to my pre-production phase however some weren't as impactful. Evaluation of the Client Questions After pitching my magazine, some of the client  questions have proven to be exceptionally useful as feedback, launching us into our pre-production phase with extra knowledge and making us rethink some of the fe...
Read more

Learning Outcome 3 (U21): Be able to pitch ideas on a proposed media product and respond to questions (P4,M3)

Image
Presenting the Final Pitch for Stag Gyms Magazine After receiving feedback from my practice pitch I knew everything I need to know in order to make my final pitch as effective and successful as it possibly can be. Previously, one of my main weaknesses was misunderstanding some of the questions the audience have asked me, this time I'm confident that I understood them all and answered them appropriately.   Questions "Part of me feels like the name Stag Gyms sounds like a brand of gyms, e.g. a company, rather than a magazine. Any thoughts on that?" Although I can see where the client is coming from, as the name of the magazine can be easily misinterpreted as a brand of Gyms, we chose this name in order to stand out from other generic magazine mastheads. Accompanied with the bold logo the title boldly emphasises the energetic and intense aspect of fitness. We also believe that the untraditional and unique look will help us attract the younger bracket of our t...
Read more

Learning Objective 3 (U3): To be able to create production materials for an original media product to a client brief (P4,M3)

Creating Production Materials  Written Copy Stefan Mazur was born in Poland but lived in Hertfordshire for most of his life. He is a passionate and motivated body builder who has been actively working out at his choice of Gym for over 2 years. He has recently gained a lot of attention due to his participation in weightlifting competitions around the local area, winning a fair amount in his weight class. Perhaps more impressive is his transformation from a small skinny boy playing basketball with his mates at school, to a fit and healthy athlete. StagGyms : agreed on an interview with Stefan Mazur at his local gym in Hatfield; the interviewer is Eryk Dudziak who works at Stag Gyms magazine. Personally, how happy are you with your overall transformation? I'm ecstatic to say the least. I think about the journey I've gone through nearly everyday of my life, and it feels good to see with your own eyes that hard-work can pay off and bring such amazing results. Obviou...
Read more